Every active in our formulas — what it is, why it's in there, and what it actually does. No fairy dust, no fillers you can't pronounce.
Live beneficial bacteria that recolonize the gut, firm up stools and crowd out the microbes behind gas and upset.
Gentle soluble fiber that regulates digestion — firming loose stools and easing constipation alike.
A prebiotic fiber from chicory root that feeds the good bacteria so probiotics actually take hold.
First-milk antibodies and growth factors that help seal a leaky gut lining and calm an overreactive immune system.
The building block for cartilage and joint fluid — supports cushioning and smoother, more comfortable movement.
Works with glucosamine to hold water in cartilage and resist the wear that stiffens aging joints.
A natural sulfur compound that helps ease joint inflammation and supports connective-tissue repair.
New Zealand shellfish rich in a unique omega-3 (ETA) shown to calm joint inflammation naturally.
Lubricates the joint like oil in a hinge, keeping movement fluid and comfortable.
Curcumin, its active compound, is a powerful natural anti-inflammatory for joints and whole-body wellness.
EPA and DHA from wild Alaskan salmon nourish skin, calm itch and bring out a soft, shiny coat.
Balanced omega 3-6-9 fatty acids that soothe dry, flaky skin and help reduce seasonal itch.
A B-vitamin essential for keratin — strengthens coat, skin and nails from the inside out.
Supports skin-barrier repair and healthy shedding for a resilient, less-irritated coat.
Cooling plant gel that helps calm hot spots and soothe irritated, itchy skin.
A natural antihistamine herb that helps quiet seasonal allergy flare-ups.
A time-tested calming herb that eases nervous tension without heavy sedation.
Gently promotes relaxation for thunderstorms, travel and separation stress.
An amino acid that supports serotonin — the body's own calm-and-content signal.
Fibers that help 'train' immune cells to respond faster and more precisely to threats.
An adaptogenic mushroom that supports immune balance and resilience to stress.
One of the most-studied immune mushrooms, rich in supportive polysaccharides.
Supports nerve and cognitive health — prized for keeping senior pets sharp.
Traditionally used to support stamina, oxygen use and everyday vitality.
Proanthocyanidins help keep bacteria from sticking to the bladder wall — a natural urinary defense.
A simple sugar that helps flush E. coli from the urinary tract without antibiotics.
A whole-food multivitamin base that fills the nutritional gaps a plain food bowl leaves behind.
An antioxidant that supports immunity and collagen for healthy joints and skin.
A natural antioxidant that protects cells, supports skin health and keeps oils fresh.
An amino acid especially supportive of feline immune and respiratory health.
Whole-food protein pets actually recognize — the tasty base that makes daily dosing easy.
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